top of page
Search
  • Writer's pictureSWIMWEAR MANUFACTURERS

THE LATEST SWIMWEAR TRENDS FOR THE UPCOMING SEASON SUMMER 2023

Updated: Feb 10, 2023


Summer 2023 is just around the corner, and it's time to start thinking about updating your swimwear collection. This season brings many new trends, from cut-out swimsuits to sustainable options. Whether you're looking for a statement piece or a classic style, there's something for everyone. In this article, we'll take a closer look at the latest swimwear trends for the upcoming season and provide tips on how to incorporate them into your wardrobe. So, whether you're hitting the beach, lounging by the pool, or just enjoying a summer day, you'll be sure to look and feel your best in the latest swimwear trends of summer 2023.


SPORTS WEAR INSPIRED BIKINI TOP AND BOTTOMS IN WAFFLE SWIMWEAR FABRIC

1. Cut-Out Swimsuits


Cut-out swimsuits have been a popular trend in recent years and they're still going strong for the upcoming summer 2023 season. These swimsuits feature strategic cut-outs on the front or back, giving them a unique and modern look. They come in a variety of styles, from one-piece suits to bikinis, and can be found in a range of colors and prints.


How to style cut-out swimsuits?


One way to style a cut-out swimsuit is to pair it with a sarong or a flowy cover-up. This adds a touch of elegance to your look and provides a bit more coverage if you're feeling self-conscious. Cut-out swimsuits also look great with statement jewelry and oversized sunnies.

Examples of cut-out swimsuits available in the market

Cut-out swimsuits are perfect for those who want to make a bold fashion statement. They're perfect for those who want to accentuate their curves and showcase their unique sense of style. Some famous brands that are currently offering cut-out swimsuits are Oh Polly, Triangl, and ASOS.


2. High-Waisted Swimsuits


High-waisted swimsuits are a vintage-inspired trend that has made a comeback for the upcoming summer 2023 season. These swimsuits feature a high-rise waistline that sits at the natural waist, providing coverage and support for the stomach area. They come in a variety of styles, such as one-piece suits, bikini bottoms, and tankini tops, and can be found in a range of colors and prints.


How to style high-waisted swimsuits?


High-waisted swimsuits are perfect for those who want to add a touch of retro elegance to their beach or poolside look. They can be paired with a variety of tops, such as bandeau, halter, or triangle tops, to create a range of different looks.


One way to style a high-waisted swimsuit is to pair it with a wide-brimmed sun hat and oversized sunglasses for a classic, vintage-inspired look. High-waisted swimsuits also look great with statement jewelry and a sarong or cover-up for a bit of extra coverage.

Examples of high-waisted swimsuits available in the market

Popular brands that are currently offering high-waisted swimsuits are: & Other Stories, J. Crew, and ASOS.


3. Bold Prints and Colors


Bold prints and colors are a popular trend for the upcoming summer 2023 season when it comes to swimwear. This trend is all about making a statement with vibrant hues and eye-catching patterns. From floral to geometric designs, the options are endless. This trend is perfect for those who want to add a touch of fun and personality to their beach or poolside look.


How to style bold prints and colors?


When it comes to styling bold prints and colors, the key is to keep the rest of your look simple. If you're wearing a swimsuit with a bold print, consider pairing it with solid-colored cover-ups or accessories.


For those who prefer a more colorful look, bright hues can be paired together to create a fun and playful look. Bold prints and colors can be paired with statement jewelry, sun hats, and oversized sunglasses to complete the look.

Examples of bold prints and colors available in the market

Popular brands that are currently offering bold prints and colors are Mara Hoffman, Zimmermann, and Roxy.



BLUE BIKINI TOP AND BOTTOMS

4. One-Piece Swimsuits


One-piece swimsuits are a timeless and versatile option for the upcoming summer 2023 season. These swimsuits cover the torso and legs, providing coverage and support while also being stylish. They come in a variety of styles, such as high neck, plunging neckline, or cut-out designs, and can be found in a range of colors and prints.


How to style one-piece swimsuits?


One-piece swimsuits are perfect for those who prefer more coverage or a more classic look. They can be dressed up or down depending on the occasion, making them a versatile option for any beach or poolside event. They can be paired with a variety of cover-ups, such as sarongs, kaftans, or shorts, to create a range of different looks.


One way to style a one-piece swimsuit is to pair it with a denim skirt and a pair of espadrilles for a chic and casual look. One-piece swimsuits also look great with statement jewelry, sun hats, and oversized sunglasses for a more sophisticated look.

Examples of one-piece swimsuits available in the market

Popular brands that are currently offering one-piece swimsuits are Seafolly, Norma Kamali, and Miraclesuit.


5. Sustainable Swimwear


Sustainable swimwear is a trend that is becoming increasingly popular among consumers looking for eco-friendly options. This type of swimwear is made from sustainable materials such as recycled plastic bottles or organic cotton and is produced using ethical and environmentally friendly methods.


How to identify sustainable swimwear?


Sustainable swimwear is perfect for those who want to make a positive impact on the environment while also looking stylish. They come in a variety of styles, such as one-piece suits, bikinis, and tankinis, and can be found in a range of colors and prints.


When it comes to styling sustainable swimwear, the key is to keep the rest of your look simple and natural. Sustainable swimwear can be paired with natural-fiber cover-ups, such as linen or cotton, and accessorized with wooden or recycled-material jewelry.

Examples of sustainable swimwear available in the market

Popular brands that are currently offering sustainable swimwear are Bather, Amara, and EcoStinger.


6. Trendy Accessories


Trendy accessories are a great way to add a touch of personality and style to your beach or poolside look this summer of 2023. From statement jewelry to oversized sunnies, there are plenty of options to choose from.


How to style trendy accessories?


One popular trend in beach accessories this season is statement jewelry. This can include chunky necklaces, large earrings, or oversized bracelets. These can add a touch of glamour to your look and can be worn with a variety of swimsuits and cover-ups.


Another popular trend in beach accessories is oversized sunglasses. These can add a touch of glamour and sophistication to your look and provide sun protection for your eyes.


Hats are also a popular trend in beach accessories. From wide-brimmed sun hats to fedoras, these can add a touch of elegance and style to your look while also providing sun protection for your face.

Examples of trendy accessories available in the market

Popular brands that are currently offering trendy accessories are Le Specs, Lack of Color, and Sensi Studio.


PRINTED SWIMWEAR TOP AND BOTTOMS

7. Vintage Inspired Swimwear


Vintage-inspired swimwear is a trend that has been gaining popularity in recent years and continues to be a popular choice for the upcoming summer 2023 season. These swimsuits are influenced by vintage styles from the past, such as high-waisted bottoms, polka dots, and ruffles. They come in a variety of styles, such as one-piece suits, bikinis, and tankinis, and can be found in a range of colors and prints.


How to style vintage-inspired swimwear?


Vintage-inspired swimwear is perfect for those who want to add a touch of retro elegance to their beach or poolside look. They can be paired with a variety of cover-ups, such as sarongs, kaftans, or shorts, to create a range of different looks.


One way to style vintage-inspired swimwear is to pair it with a wide-brimmed sun hat and oversized sunglasses for a classic, vintage-inspired look. Vintage-inspired swimwear also looks great with statement jewelry and a sarong or cover-up for a bit of extra coverage.

Examples of vintage-inspired swimwear available in the market

Popular brands that are currently offering vintage-inspired swimwear are Ganni, Solid & Striped, and J. Crew.


8. Mix and Match Sets


Mix-and-match sets are a popular trend for the upcoming summer 2023 season when it comes to swimwear. This trend allows you to mix and match different pieces, such as tops and bottoms, to create a custom look that is unique to you. This can include different colors, prints, and styles. This trend is perfect for those who want to create a personalized look and have the freedom to mix and match different pieces to suit their individual style.


How do styles mix and match sets?


When it comes to styling mix-and-match sets, the key is to have fun and experiment with different combinations. You can mix and match different colors, prints, and styles to create a unique and personalized look. For example, you can pair a solid-colored top with a printed bottom or vice versa. You can also mix and match different styles, such as pairing a high-waisted bottom with a triangle top.

Examples of mix-and-match sets available in the market

Mix-and-match sets are a great way to get more mileage out of your swimwear collection. Popular brands that are currently offering mix-and-match sets are H&M, ASOS, and Missguided.


Conclusion:

In conclusion, the upcoming summer 2023 season brings a wide range of new trends in swimwear, from cut-out swimsuits to sustainable options. Whether you're looking for a statement piece or a classic style, there's something for everyone. Cut-out swimsuits, high-waisted swimsuits, one-piece swimsuits, bold prints and colors, sustainable swimwear, trendy accessories, vintage-inspired swimwear, and mix-and-match sets are some of the popular trends for the upcoming season. With the right styling, these trends can be a fashionable and flattering addition to your summer wardrobe. You can incorporate these trends in your wardrobe to look stylish and fashionable while enjoying the summer weather.


It's important to note that the swimwear industry has a significant impact on the fashion industry and the economy as a whole. With the growing demand for trendy and sustainable swimwear, swimwear manufacturers have a huge role to play in fulfilling this demand. From small independent manufacturers to large multinational corporations, the swimwear industry is a dynamic and evolving sector. Swimwear manufacturers are constantly innovating and introducing new materials, designs, and styles to meet the changing preferences of consumers.

Comments


bottom of page